Tasmania’s story of tourism
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Our Off
Story
Story
What is the goal of the Off Season?
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CULTURE
Unforgettable winter experiences on offer in Tasmania
CULTURE
Unforgettable winter experiences on offer in Tasmania
CAMPAIGN
Driving winter visitation with Virgin Australia partnership
CAMPAIGN
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Recent industry news
Explore Tasmanian visitor
data and insights
data and insights
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Visitor data
The latest Tasmanian Visitor Survey (TVS) results, along with additional data from Tourism Research Australia
Visitor segements
International and domestic visitor profiles covering characteristics, travel behaviour and expenditure
Visitor insights
Detailed information on consumer behaviour and market trends
EXPENDITURE BY VISITORS
$3.500 billion
(down 11.5%)
EXPENDITURE BY VISITORS
$3.500 billion
(down 11.5%)
EXPENDITURE BY VISITORS
$3.500 billion
(down 11.5%)
EXPENDITURE BY VISITORS
$3.500 billion
(down 11.5%)
EXPENDITURE BY VISITORS
$3.500 billion
(down 11.5%)
EXPENDITURE BY VISITORS
$3.500 billion
(down 11.5%)
Access all areas of the Tourism Hub
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Sustainable Tasmania
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Laura Martinez
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Laura Martinez
2030 Tasmanian Visitor Economy Strategy.
Tasmania’s 2030 Visitor Economy Strategy provides a collective longer-term vision through to 2030. The strategy is a plan for growth and a plan to manage growth sustainably, ensuring that the visitor economy continues to have a positive impact on our environment, economy and way of life.
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Explore Tassie Trade
TasTalk… The Movie
Tassie Trade video
Gettting around Tassie
Tasmanian virtual backgrounds
Cradle Mountain
Barbecue
Barbecue
Barbecue
Barbecue
Barbecue
Barbecue